Amazon Kindle Fire HD will Kill The iPad

Posted by Bimo Hery Prabowo On Rabu, 12 September 2012 0 comments
Amazon Kindle Fire HD will Kill The iPad. Amazon Kindle Fire first generation was considered as a potential threat Apple's iPad, with cheap prices and a wealth of content. Now, with the presence of Kindle Fire HD, it could be a greater chance to prey on iPad market share is still dominant.
Kindle Fire HD

Kindle Fire original and enhanced specifications, prices fall and can now be purchased from USD 159 in the United States. Although the screen is still the same, Kindle Fire comes with dual core processors and higher RAM.

While the new version of the Kindle Fire HD with high enough specs like dual core processors next screen HD can be purchased for just $ 199. In comparison, the new iPad on sale from $ 499 in the United States.

Amazon's aggressive pricing makes little to reap the benefits, even some analysts call them sell the Kindle Fire at a price loss. Amazon hopes reap the profits from the sale of online content, from games, books and video. Apple on the other hand, gain profit from the sales of the iPad with a high price.

"Kindle Fire first they were not strong enough. Now, they are really ready to show line up is as good as the line-up services. They try to combine it with the price difficult to surpass. This will suppress all parties, including Apple." said James McQuivey, an analyst at Forrester Research.

"Amazon is able to sell these products is almost equal to the cost of production, while Apple had a profit margin of 40% to 50% and always be careful with margin. Due Amazon has upgraded its products and competitive hardware, this might be worried about Apple," said Scott Tilghman from Caris and Company.